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Industry: Private
Employment Type: Full Time
Work Hours: 8
Salary: £35 – £45Hour
Location: United Kingdom
Company: World Fuel Services

Description:

World Fuel Services Remote Jobs Customer Support Jobs

Key responsibilities

Strategy and planning

Work with key commercial sales leads and our global marketing team to define, develop and execute ongoing marketing plans, to feed our business priorities and our organic growth goals.

Campaign execution and management

Working with internal and external resources, lead and manage the delivery of targeted omni-channel campaigns to help us generate new business, increase retention of profitable existing customers, and cross-sell key products and services to existing accounts across our global enterprise
Help define, create, execute and continually-improve a programme of targeted always-on digital campaigns, designed to create stickiness, to inform and educate our customer-base, and to qualify and warm-up leads.

World Fuel Services Remote Jobs Customer Support Jobs

Act as digital lead and champion

Work with wider marketing team to create and refine a core playbook for digital B2B lead-gen activity, for implementation across all markets.
Continuously look outside-in to help us understand What Good Looks Like, stay current, and bring learnings and improvement ideas.

Customer Experience and Brand management

Input into brand positioning and act as a brand champion – helping to continually improve and refine our brand at key customer touchpoints
Actively represent the customer, helping to assess and understand key pain points and how we can help them, as well as support the implementation of our Branded Customer Experience vision and plan

World Fuel Services Remote Jobs Customer Support Jobs

Customer and Market insight

Work with our internal analytics teams to design and evolve actionable customer segmentations, supporting a robust, business-wide understanding of who our customers are, what we mean to them, what they mean to us, and how to better serve them.
Stay current with trends in-and-around our key lines of business and market segments.

Skills and Experience

Essential

At least 4+ years of marketing experience gained in a previous marketing role or roles.
Strong Executive interaction skills. Able to present to and interact with our senior commercial executive and their teams.
Bachelor’s degree in Marketing, or a relevant business discipline
Strong commercial acumen. Numerate, and able to develop go-to-market plans, forecast lead flow and produce business outcomes.
Excellent communication skills, with a high standard of English. Able to write proficiently and accurately, and present clearly
An analytical mindset. Insight driven, conversant in establishing and tracking key metrics to monitor and drive performance and looking to continuously improve measurement and attribution.
A proven ability to build cross-functional relationships and skilled in being consensus. Experience working in a Matrix environment strongly preferred
Demonstrated track record of:
A robust understanding of the customer buying process
Understanding of segmentation, targeting and positioning
Campaign planning, development, execution and measurement, using digital channels, to achieve tangible and quantifiable commercial outcomes
Having generated, managed, tracked and effectively handed over MQLs, and of having worked down the funnel to help these leads close.
A deep understanding of and experience in a variety of different marketing channels: print, digital, content marketing, direct mail, events, affiliate marketing
Being able to articulate, craft and tailor messages to suit differing audiences
Leading design and delivery of prospect and customer engagement materials and messaging
Managing external agencies and partners.
Fully conversant with Microsoft Office, particularly with Outlook, Word, Excel & PowerPoint.
Strong project management, multitasking, and decision-making skills
Ability to develop and maintain positive and consultative relationships with internal sales partners.
Familiarity with basic design principles, content writing and editing.  Experience with Adobe Creative Cloud (PhotoShop, InDesign and Premiere) a plus.

World Fuel Services Remote Jobs Customer Support Jobs

Desirable

Google Ads certification preferred.
Experience with Salesforce CRM
Experience with Eloqua email marketing platform
Completion of the Mini MBA in Marketing and/or Mini MBA in Brand Management strongly preferred

World Fuel Services Remote Jobs Customer Support Jobs

About the World Fuel Services Company :

World Fuel Services Corporation is a prominent global energy, commodities, and services company headquartered in Miami, Florida, USA. It provides fuel and related products and services across the aviation, marine, and land transportation sectors. Although it is based in the United States, World Fuel Services operates extensively in the United Kingdom through its subsidiary, World Fuel Services UK Limited.

World Fuel Services UK Limited plays a crucial role in delivering fuel solutions and energy services to a diverse range of clients in the UK. This includes commercial airlines, shipping companies, military operations, and ground transportation fleets. The company offers a wide array of products, including jet fuel, marine fuel, and diesel, alongside value-added services such as logistics, price risk management, and fuel management.

The UK arm of World Fuel Services leverages the parent company’s vast global network and expertise to ensure reliable and efficient fuel supply chains. This is particularly important in the UK’s dynamic market, where energy needs are constantly evolving due to factors like regulatory changes, technological advancements, and environmental considerations.

World Fuel Services UK Limited is committed to sustainability and innovation. The company is actively involved in initiatives to reduce carbon emissions and promote the use of cleaner energy sources. This includes the development and distribution of sustainable aviation fuel (SAF) and other alternative energy solutions.

Through its comprehensive range of services and strong emphasis on sustainability, World Fuel Services UK Limited continues to support the energy needs of its customers while contributing to the broader goal of creating a more sustainable and resilient energy future.

World Fuel Services Remote Jobs Customer Support Jobs

World Fuel Services Remote Jobs Customer Support Jobs In RealJobs

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